Apparound and ICE Informatics: together for a new strategic partnership



Apparound and ICE Informatics have signed a new technology and business partnership that will provide customers with new business solutions that facilitate digital transformation.

Thanks to the agreement, the two organizations will be able to combine their expertise in Analytics and digitization of sales systems to enable Italian companies to embark on a path of growth.

“At ICE Informatics we always try to offer our clients solutions that can optimize their performance and have more control at the management level. The addition of Apparound to our partner network allows us to provide an elegant and feature-rich sales force automation platform to digitally manage the enterprise sales force,” said Sergio Padovan, CEO & Founder at ICE Informatics.

“We are excited to collaborate with ICE Informatics on new Digital Transformation projects. The skills and verticality of the two realities will allow to increase visibility and efficiency in the digital and ICT market” – concluded Gianluca Cagiano, CEO & Founder of Apparound.


About ICE Informatics
Founded in 1997, ICE Informatics operates in the Italian and European market in the field of Industry 4.0 solutions. Vertical competencies in Analytics, Big Data, Machine Learning, IoT, Corporate Performance Management and Datawarehouse make it a highly respected player in the Digital Transformation landscape.

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Sergio Padovan – CEO & Founder


About Apparound
Founded in 2008, Apparound provides an innovative and interactive all-in-one app aimed at digitizing sales processes. The solution supports sellers throughout the entire sales journey: from the presentation of marketing materials in the form of digital contents (brochures, videos, presentations, price lists, etc.), to the configuration of the offer and closing the negotiation with the collection of the order through electronic signature. All with extreme simplicity, with just the use of a tablet, smartphone or the web application accessible from any browser. Apparound is a cloud solution on Microsoft Azure, easily integrable with any CRM software, ERP or other back-office company tools. It is an innovative, easy-to-use software that increases customer engagement and negotiation success.

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Francesco Del Bono – Marketing Specialist

Utility Day 2023 represents a key moment for players in the energy sector. It is an event that offers Apparound the opportunity to present its latest product innovations, ongoing activities and initiatives aimed at consolidating its leadership in the utility market.

The concept of business partnership has constantly evolved during the years and gained various and different new meanings.

We are excited to introduce Apparound Release 2023.3, packed with innovations and capabilities that will make your sales experience even more effective and efficient. In this article, we will go in-depth into the main new features of this release and explain how they can improve your offer and customer management.

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