In a fast changing word, shopping is also evolving. Consumers, increasingly digitalised and demanding, they expect their shopping experience to be consistent with company branding, regardless of the channel used. The growing competition of e-commerce and large retail chains also requires the Retail sector to adapt accordingly and retain the customer by offering commercial insights to create an increasingly personalized shopping experience.
Thanks to a sales force automation app, Apparound has transformed the way companies sell and helped sellers sell more, faster.
The digital experience is brought to physical stores, allowing for easy planning of Tribe Tailing and relationship retailing strategies. Sales assistants can have all product information in real time, check availability and show the customer all alternatives to effectively increase the store’s KPIs such as UPTs (units per transaction), customer profitability and average receipt.