At a time when the market for digital sales solutions is experiencing significant instability – from shifting strategies among major vendors to rapidly evolving technologies and increasingly complex commercial models – AGIC is renewing its collaboration with Apparound to provide businesses with a reliable, consistent, and value-driven solution.
For years, the two companies have worked together to build an ecosystem that combines innovation with technological strength, integrating the Apparound platform – specialized in the digitalization of sales processes – within Microsoft Dynamics 365 and the broader Microsoft Cloud environment.
This vertical, fully integrated approach allows companies to navigate change with a technological foundation that is stable, scalable, and ready to evolve over time.
“Our mission is to enable measurable value on Microsoft Cloud. With Apparound, we integrate CPQ, CRM, and analytics into a continuous flow, aligning IT and Sales Operations toward shared KPIs.”
— Luigi Muoio, Head of Manufacturing & Telco Market Unit, AGIC Senior Partner
A stable ecosystem in a transforming landscape
In a scenario where many companies are affected by sudden shifts from large technology vendors, the synergy between AGIC and Apparound stands as a guarantee of stability and operational continuity.
Apparound, a European player specialized in developing cloud solutions for the digitalization and optimization of B2B sales processes, brings together Sales Enablement and CPQ (Configure-Price-Quote) capabilities within a single ecosystem, enabling companies to manage sales performance in an intuitive and integrated way. Known for the robustness and productivity of its technology, Apparound stands out for its steady yet controlled evolution, offering regular updates, a highly responsive support team, and a transparent, reliable roadmap.
This long-term evolution path reflects Apparound’s commitment to providing companies with solutions that are always updated, competitive, and perfectly aligned with market needs.
Continuous integration serving Sales Performance
The integration between Apparound and Microsoft Dynamics 365 allows businesses to automate, centralize, and manage activities across all sales channels, with detailed performance monitoring through Power BI’s embedded analytics.
This unified ecosystem enables organizations to move from complex, fragmented processes to a data-driven, scalable, and secure approach where IT and Sales Operations work in full alignment.
“With AGIC, we continue a partnership built on trust and shared goals: offering companies a truly integrated, continuity-oriented Revenue Enablement solution. Together, we help organizations turn uncertainty into opportunity.”
— Claudio Bianchi, Head of Product, Apparound
A shared path toward the future
The renewed commitment between AGIC and Apparound represents a stable reference point in an ever-changing technological landscape.
The two companies share a long-term vision that blends innovation with reliability, supporting businesses in building more agile, measurable, and resilient commercial processes, fully integrated with the Microsoft ecosystem.
